Radio and Video Branding with Laura Banks:
POWERFUL MARKETING ON LOCAL AND NATIONAL RADIO and VIDEO MARKETING.
Laura Banks has over twenty five years experience as a business owner, product developer and radio producer at Empowerment Media Group, where she is President. She is also the co-owner of Elite Nutrients, a one-of-a-kind brand of over two hundred supplements with Dr. Pressman marketed on radio, the Web, and retail stores with www.invitehealth.com. She is also a royalty partner with www.purityproducts.com with programming heard on over 1,000 stations nationwide. Laura Banks can help you launch your radio brand and product line in local and national markets with both LIVE and pre-recorded regular and infomercial programming.
Planning Phase I - CURRENT BUSINESS MODEL
Discuss radio opportunities. Website evaluation. Review online business and social media marketing. Review current email acquisition platforms and database development. Begin to gather testimonials and endorsements. Evaluate current outreach campaigns for product or service with direct email to consumers. Determine marketing funnel and pricing. Gather all pertinent business information and determine monetary goals. Discuss with Exprima Media new website strategies.
Planning Phase Two - FUTURE BUSINESS GOALS
Testimonials collected in phase one featured on home page of Website. Discount referral program for your product or expertise. Radio program - connect to your local market. Video distribution via personalized You Tube Channel. Implement marketing funnel and develop radio audience and possible on air sponsors. Launch show on multiple platforms. Do a competitive analysis of current talk radio programming in community or on a national level. Develop short and long form radio with 60 second commercial spots or a full hour show. Receive radio hosting, coaching, and on-air support. Transcriber and video work from radio show implemented with YouTube. Commercials for shows produced. Twitter and Facebook accounts established and/or maintained.
Continue to build the brand with the creation of logos and message with Laura Banks and Hummingbird Marketing. Additional income from the creation of CD programs, radio infomercials, call center strategies, local and national TV and radio appearances, writing a book, and image consulting. Website free offers and continued competitive analysis.
VIP half day: $1,500. If you purchase media buy through Empowerment Media, the fee is included.
After half day, $1,000 per month for next nine months. Laura Banks will work a minimum of five hours per month on your business. If more is needed the price structure will be evaluated.